During this episode, John Cormier, WatchFacts founder and CEO, talks to your host, Miro Wcislo. Find out what watches signify and if luxury items are worth investing in. Episode Highlights: Will watches ever go out of style? What does your watch represent? How did WatchFacts come to be? How did they pivot from luxury watches to luxury goods? Why did John get a career with watches? How did WatchFacts gain the trust of big companies? Why did John co-found WatchFacts? How do WatchFacts audit the items being sold and bought? How is an item considered a collectible? How did the release of smart watches affect John's line of business? What are the biggest threats of the luxury goods industry? Are luxury goods worth investing in? How do you determine pre-owned goods worth purchasing? What are John's favorites? Key Points People want to have a trusted experience Set long term and short term goals to put yourself in the direction you aim to be. Diversify your product offering. Tweetable Quotes: “A watch is a statement piece that says a lot about you.” “If you buy something used, you buy someone else’s problems.” "Watches is a niche market." "Watches will always have a place in the world of things." Resources Mentioned: Visit John’s website at : https://www.watchfacts.com/ Check out his Facebook account at : https://www.facebook.com/WatchFacts/ Check out his Instagram account at : https://www.instagram.com/WatchFacts/ Check out his Twitter account at : https://twitter.com/WatchFacts/ Check out his Youtube channel at https://www.youtube.com/watchfacts
In this episode, Miro gives his checklist for conducting a podcast interview. 1 Ask guest for an updated bio - you don't want to talk about things irrelevant 2 Check if they have a website and read bio section 3 Social media stalking - add them, read up on them 4 See if they run a podcast/YouTube channel and listen to their episodes 5 See if they appeared on any podcasts/YouTube shows and listen to their episodes 6 Google them for recent news and publications 7 Listen to past interviews and capitalize on missed opportunities and questions 8 Look good if doing video, test lighting, do voice checks, talk out loud, take a walk to get the blood flowing 9 BE ON TIME 10 Be real and ask genuine questions.
During this episode, Ellis Henican, television and radio commentator, New York Times bestselling author, and columnist at Newsday, talks to your host, Miro Wcislo. Find out how to be relevant in the ever-changing world. Episode Highlights: How long was Ellis in Fox? How did Ellis’ childhood affect his career? How did social media platforms affect Ellis’ career? How do you reach your audience? How do you stay relevant in the changing society? Why did Ellis shift his career? How do you think entrepreneurially? How do you find allies in business? How do you convince your audience to keep coming back? How much are people willing to spend for services? What qualities do you need to capture the attention of your audience? Why do people avoid subscribing to online platforms? Can things start making their way back soon? What is Ellis’ opinion on privacy? How can one keep a positive outlook? What are Ellis’ favorites? Key Points Enjoy the challenge of trying your best in front of an audience. Balance your work and personal life. Learn to operate and adapt to changes. Tweetable Quotes: “I have one or two marketable skills in my life - talking and writing.” “A short tweet is different from what you can do in a 300 page book, but it connects” “In my work life, I’m never really done.” “I was a guy who liked doing new stuff.” Resources Mentioned: Visit Ellis’ website at : http://henican.com/ Check out his Facebook account at : https://www.facebook.com/henican Check out his Twitter account at : https://twitter.com/henican
In this episode, Miro breaks down Yelp for Business with 5 pros & 5 cons. Pros: 1 - It helps with your SEO for Google 2 - You can optimize your page to get ranked higher and have a dedicated account rep 3 - There is a very loyal following out there that specifically only use businesses ranked high on Yelp 4 - If you have an actual site/location and can use the "Check In" feature - take advantage of the offers and possible reviews 5 - It is FREE 99 - be sure to claim you business as it is linked to other websites/search engines Cons: 1 - The pay per click Ad platform might not be best for slow times and for newer businesses 2 - The algorithm in place for "hiding" reviews is a tough one to beat - DO NOT ASK FOR REVIEWS (not as fair for service companies with no physical location) 3 - Not the cheapest - can't just do $10-$20 promotions like on some platforms 4 - You get a constant salesperson calling/emailing you to try to get you to pay for more Ads 5 - There are other options out there Let us know about your experience with Yelp, was it right for you? For more episodes: https://www.podriver.com
In this episode, Miro talks with Cole Hatter entrepreneur, investor, author and award-winning speaker and founder of Thrive: Make Money Matter, an annual conference designed to teach entrepreneurs how to succeed in business and life, while making the world a better place. for more info on Thrive: https://attendthrive.com/
In this episode, Miro lays out ten ways to help you to grow your business. 1 Call a friend, family members, former colleagues 2 Social media (Facebook, Instagram, Snapchat, TikTok, Twitter, YouTube) - Free free free 3 Yelp, HomeAdvisor, Angie's list, other usually paid platforms 4 Gorilla marketing - flyers, yard signs, brochures, stickers 5 Tchotchkes (Chachkies) - magnets, pens, mints, stress balls, chap stick 6 Website - SEO, Adwords, funnels, lead magnets 7 Local Chambers & Networking groups - BNI (Business Network International), Facebook, MeetUps, charity events 8 Collaborate with other businesses and communities 9 Present about your business, host events, sponsor booths/tables/events 10 Give away products/services and provide coupons - GIVE VALUE! For more episodes: https://www.bossed2boss.com For more info on PodRiver https://www.podriver.com
During this episode, Mark Wachter, founder and CEO of Live Ultimate talks to your host, Miro Wcislo. Find out how you live your life to the ultimate possible way and how you create value with it. Episode Highlights: Is network marketing our future? What are your thoughts on pyramid schemes? How did you get past your mentality towards pyramid schemes? How do you know when to shift your business’ direction? How do you create value in your business? What does their business name mean? What is network marketing? Is network marketing sustainable? How do you build a sales organization? What inspired Marc to create his brand? What is the ultimate elixir? Why did Marc leave law? Why did Marc focus on entrepreneurship? How do you attract consumers? What is Marc’s opinion towards fitness fads? What should people be eating to keep healthy? Are there too many standards for products nowadays? How did Tony Robbins affect Marc’s life? What are Marc’s favorites? Key Points: Being an entrepreneur is challenging and risky, it requires skill in different areas to build a business. If you build it, they will come. All you can do is create the best possible products with uncompromising standards that would attract people. Trust your instincts and keep evolving. Tweetable Quotes: “Learn when to pivot.” “If you want to be successful as an entrepreneur, create value.” “Network marketing can give people the ability to start a business quickly without the risks.” “The foundation of peak performance in life in all aspects of life begins with a healthy alkalis body.” “We have a true Northern statement and begins with the words, with uncompromising standards and the belief that we must continuously evolve.” Resources Mentioned: Visit Marc’s website at : https://liveultimate.com/ Check out his Facebook account at: https://www.facebook.com/LiveUltimate/ and https://www.facebook.com/marc.wachter.96 for more info on Live Ultimate: https://liveultimate.com/ https://vimeo.com/385871678 http://instagram.com/live_ultimate